Welcome.

im jenny

I'm a Product Designer that thrives in ambitious yet ambiguous environments where I find excitement in uncovering clarity and purpose. I embrace experimentation and focus on simplifying complex problems to drive real measurable impact through design.

My first interaction with the field of Product Design came about back in 2019 when I first stumbled across the documentary “Design Disruptors”, produced by InVision. The documentary explored the transformative impact of design and its role in shaping the success of modern businesses. Companies all over the world are leveraging the power of design in order to disrupt their respective industries in order to stay competitive in a rapidly evolving market.

Inspired by the ethos of human centricity, I dwelled into the world of Design Thinking, User Experience and Product Design. 

By Day

By Day.

I am a Service Designer working in public service for The Ministry of Energy Climate Solution CleanBC’s BC Home Energy Planner. I completed my bachelors in design from SIAT SFU and designed previously at Nokia & OSENSA Innovations.

By Night

By Night.

When I'm not building things, I love travelling, playing video games, perfecting my golf swing at the range, and picking up Japanese as a second language as I prepare for an upcoming proficiency test.

CONTEXT

Archived Works (3)

ARCHIVED

Branch Furniture E-Comm

Practiced evidence-based design to launch & validate UI design features and customer journey improvements for Branch's e-commerce platform, increasing conversion rate and average order value.

View Project

ARCHIVED

Branch Furniture E-Comm

Practiced evidence-based design to launch & validate UI design features and customer journey improvements for Branch's e-commerce platform, increasing conversion rate and average order value.

View Project

ARCHIVED

UBC Prosper Vancouver

Took an unique, non-interface approach to create an user-centric physical design solution that aimed to increase student engagement and retention for a Vancouver's biggest youth business case competition.

View Project

ARCHIVED

UBC Prosper Vancouver

Took an unique, non-interface approach to create an user-centric physical design solution that aimed to increase student engagement and retention for a Vancouver's biggest youth business case competition.

View Project

ARCHIVED

Branch Furniture E-Comm

Practiced evidence-based design to launch & validate UI design features and customer journey improvements for Branch's e-commerce platform, increasing conversion rate and average order value.

View Project

ARCHIVED

Branch Furniture E-Comm

Practiced evidence-based design to launch & validate UI design features and customer journey improvements for Branch's e-commerce platform, increasing conversion rate and average order value.

View Project

ARCHIVED

UBC Prosper Vancouver

Took an unique, non-interface approach to create an user-centric physical design solution that aimed to increase student engagement and retention for a Vancouver's biggest youth business case competition.

View Project

ARCHIVED

UBC Prosper Vancouver

Took an unique, non-interface approach to create an user-centric physical design solution that aimed to increase student engagement and retention for a Vancouver's biggest youth business case competition.

View Project

A Quick TL;DR on Home Energy Retrofit Upgrades

Home Energy Retrofit Upgrades involves making modifications to a home in order to improve its energy efficiency and sustainability.

Air-Source Heat Pump

Transfers heat between outdoor and indoor air for heating and cooling.

Double/Triple Pane Windows

Retains indoor heat during winter and blocks external heat during the summer.

ENERGY STAR-rated Appliances

Reduces energy consumption and lowers utility bills by using more-highly efficient appliances.

Air-Source Heat Pump

Uses up to 3-4 times less electricity than traditional electric water heaters by transferring heat.

Solar Panels

Generate cleans, renewable electricity for homes, reducing energy bills and reliance on the grid.

Insulation & Sealing Air Leaks

Reduces heat transfer in walls, attics & floors and prevents heat loss by closing gaps.

Improved Comfort & Air Quality All Year Round

Maintains consistent indoor temperatures while reducing allergens and pollutants.

Increased Efficiency, Decreased Bills

Reduces energy consumption, leading to significant cost savings on heating, cooling, and electricity.

Contribute to a Cleaner Environment

Reduce your home's carbon footprint and help contribute to lower greenhouse emissions.

B.C. is rising to the challenge of climate change, however retrofit upgrade adoption remains slow.

13%

13%

of B.C. households were using heat pumps as their primary or secondary heating source as of 2024.

of B.C. households were using heat pumps as their primary or secondary heating source as of 2024.

( Heat pump is the single most effective way to decarbonize and cut energy costs in one step, and make other retrofit more effective. )

( Heat pump is the single most effective way to decarbonize and cut energy costs in one step, and make other retrofit more effective. )

Ministry of Energy and Climate Solution's CleanBC is B.C.'s plan to lower climate-changing emissions by 40% by 2030.

Ministry of Energy and Climate Solution's CleanBC is B.C.'s plan to lower climate-changing emissions by 40% by 2030.

Everyone in B.C. is feeling the effects of climate change: from forest fires, to floods, to extreme heat. CleanBC Better Homes is accelerating B.C.'s shift to cleaner home energy. To achieve this, CleanBC has released several energy decarbonization initiatives, with one of them being the BC Home Energy Planner.

Everyone in B.C. is feeling the effects of climate change: from forest fires, to floods, to extreme heat. CleanBC Better Homes is accelerating B.C.'s shift to cleaner home energy. To achieve this, CleanBC has released several energy decarbonization initiatives, with one of them being the BC Home Energy Planner.

How Might We ...

Create a mass-market provincial service…

for

BC Homeowners of all different stages of their unique home retrofit journey…

that

educates them on the notion of energy efficiency, introduces them to the options and rebates available, and motivates them to begin considering cleaner home energy retrofit upgrades.